COMMON ROUTES

curated across borders

Volume 001 · London · 2 August 2026 ·

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ABOUT

Common Routes is a curated platform dedicated to creating meaningful international opportunities for contemporary Indian and diaspora fashion. Through
carefully curated, invite-only presentations, the platform introduces
designers to London's editorial, styling, buying and creative
community building long-term relationships rather than one-off
transactions.

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WHAT DESIGNERS RECEIVE

— A carefully curated presentation space
— An invite-only audience of editors, stylists, buyers and
creative professionals
— Sales management on the day
— Editorial photography
— Post-event settlement

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THE VISION

Common Routes is conceived as a long-term platform dedicated to presenting contemporary Indian and diaspora fashion internationally. Beginning in London, future editions will continue to build meaningful relationships between designers and global creative communities.

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Volume 001 — London — 2 August 2026

Designer confirmations currently underway

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FOUNDED BY

Jasnoor Arora

Jasnoor Arora holds an MA in Fashion Promotion, Communication & Digital Media from Istituto Marangoni London. Her research explored the international visibility of contemporary Indian fashion and became the foundation for Common Routes. Her background spans styling, editorial and creative direction across commercial and luxury fashion.

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CONTACT

Interested in participating? Get in touch